The Quest For School Breakfast National School Breakfast Week Campaign Encourages Students to Try School Breakfast
To encourage more families to take advantage of the healthy choices available through the school breakfast program, Newton County Schools will celebrate National School Breakfast Week (NSBW) during March 2-6, 2026.
Busy weekday mornings make it a challenge for many families to find time for a healthy breakfast. Fortunately, Newton County Schools offer nutritious school breakfasts, complete with fruit and low-fat or fat-free milk, at no cost to ensure students are fueled for learning every school day.
The 2026 NSBW campaign theme, “The Quest for School Breakfast,” reminds the entire school community that school breakfast provides a healthy and energizing start to the day for students. Studies show that students who eat school breakfast are more likely to:
• Reach higher levels of achievement in reading and math
• Score higher on standardized tests
• Have better concentration and memory
• Be more alert
• Maintain a healthy weight
School nutrition professionals and students will be encouraged to show their enthusiasm for school breakfast from March 2-6 as the district celebrates NSBW with special menus. Lunch menus will also be changed to highlight brunch items.
“A healthy breakfast at the start of the day is a great way to ensure students are nourished and ready to learn,” said Kaitlyn Brand, Director of School Nutrition. “National School Breakfast Week helps us educate parents and students about all the nutritious and delicious choices we offer.”